Today, black lipstick is most associated with the goth subculture,  and, to a lesser extent, some heavy metal bands and singers. Bands like  KISS and Alice Cooper still wear this dramatic look. However, when badly  applied, this lipstick can look tacky and try-hard. Among goths, it is  the mark of an inexperienced or self-unaware person.
If you've  ever been to an American mall, you can probably picture such a person in  your mind: out of shape, wearing a large black t-shirt, with black nail  polish, and straggly, unkempt hair. This tragic teenager (or overgrown  teenager) has given black lipstick a bad name. Hopefully this person  will grow out of their fad, get more in shape, and move on to a better  look.
So, who does black lipstick look good on? And how can you  apply it so you don't look like you're wearing a Halloween costume out  of season? First, understand the history of this lipstick color; then,  follow my advice.
Some tribes, including the Maori of New Zealand, paint and tattoo  their lips black. In Hindu tradition, both men and women would color  their lips and teeth with betel, resulting in a dark green color. There  are many reasons for this type of adornment, from ceremonial  commemoration (e.g. the black paint represents the blood of one's  enemies) to tribal identification.
In Renaissance England, Queen  Elizabeth I popularized a proto-goth look of translucent white skin with  dark, though not black, lips.
Fast forward (yet again) to the 1920s. Color film existed, but was  prohibitively expensive to use it in films, especially full length  features. Many film actresses, like Clara Bow, wore black lipstick on  set, to accentuate the curve of their lips. This lead to the popularity  of very dark red lips. Many women, however, opted for a more natural  look, as advertised by Tangee and other companies.
In the 1950s,  B- to Z-Grade horror movies occasionally used dark lipstick on  temptresses. Vampira, a 1950s television horror host, usually wore a  mid-tone lipstick with dramatic eye makeup and highly exaggerated  eyebrows. At this time, of course, black greasepaint existed, but its  usage on lips was not mainstream.




 
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